A literary enthusiast, writer, and runner called us to create a logo for his new publishing company ingeniously named First 49 Press after Hemingway’s collection of short stories. What he wanted was something bold, strong and simply direct, that would also look great on a book spine. What we delivered was a logo that was black and red (all over) to get him off and running publishing his first book on… running. We’ll keep you posted as to when this book is hot off the press.
