KRD’s goal in the creation of this Ecommerce site, was to capture the unique, layered aesthetic that is Jessica Cushman’s, yet still deliver her customer an easy-to-navigate, fun-to-browse, shopping experience. The site is filled with Cushman surprises, like a Victorian-inspired lion cropped in a corner, Edward Gorey-esque frames around her product, illuminated manuscript initial letters. The entire site was programmed so that the JKC staff could control and change content and product at rapid speed to keep the site new for even the most ardent shopper.
